Care of Reviews: Why the Brand Disappeared?

Important Update: Care/of Has Shut Down

Care/of discontinued all subscription services on June 17, 2024, and is no longer accepting orders. If you’re looking for a reliable alternative, Conceive Plus provides high-quality fertility and prenatal supplements to support your health journey. Check out our trusted range today!

Care of was a company that sold vitamins and supplements but differently from other supplement brands. It was different because it gave customers vitamins based on their personal needs. People would take a quiz on the company's website. The quiz asked about their health, diet, and goals. The company then sent these vitamins in small daily packets right to the customer's home.

The Care Of reviews are positive for the most part and most customers were happy with their services. However, this company is not in the business anymore [1]. Their domain, which is takecareof.com, is not functional, and their Amazon page displays a message where the company confirms that they are no longer taking orders or subscriptions.

What Happened to Care/of?

Earlier this year, on July 17th, according to their notice to the customers, Care/of shut down. This means the company is no longer running, and they stopped sending vitamins to their customers. The company did not provide any specific reason for this shutdown.

Care/of was popular because of its unique business model. Customers who had subscriptions had to look for other options after the company closed.

Advantages of care/of Subscription

There is a dietician's review about care/on healthline.com that highlights the pros and cons of Care/of vitamin subscription [2]. The advantages of taking vitamins through care/of subscription are:

1. Personalized Vitamins: Care/of gave their customers personalized vitamins based on their quiz results. It felt special and helpful for their personal health needs [3].
2. Daily Packets: The daily packets were small and easy to carry. Each packet contained enough dosage for a single day, which makes it convenient to take the daily dosage.
3. Easy to Use: People liked how simple it was to order vitamins from Care/of. Everything was online, and the vitamins were sent straight to their homes.
4. High-Quality Products: Customers appreciated that Care/of used good ingredients and was honest about what was in their vitamins. This is why you will find many positive Care Of vitamins review. The company claimed that their products were third-party tested for safety and potency.

Disadvantages of care/of Subscription

If you go through care/of reviews on the trust pilot, you will find people mainly complaining about the following points:

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1. Price: Some people thought Care/of was expensive compared to buying vitamins at a store. They had a shipping fee for orders less than 50$ which added to the total cost, making it comparatively expensive compared to buying vitamins at a store [2].
2. Limited Options: A few customers wanted more choices for supplements, but Care/of only offered what was recommended in their quiz.
3. Subscription Issues: Some people didn't like that it was a subscription service. They wanted to buy vitamins only when they needed them, not every month.
4. No Dietitian: Until their time of operation, the company didn't offer the consultation of a dietician or healthcare expert to answer the queries of the buyers [2].

Customer Reviews of Care/of?

Most Care Of vitamins review are positive. Many customers said they liked how easy it was to get personalized packs delivered. However, not everyone had a good experience. Some people said they didn't notice any changes in their health after taking the vitamins. Others thought the service was too expensive.

When the company shut down, some customers were disappointed. They had to find new ways to get vitamins that fit their needs. If you are among those customers, you can take a quiz by Conceive Plus to help you choose the best supplements for you..

Alternative Brands for Supplements

If you are among people who had a monthly subscription for the care/of products, and now, when the company is shut down, you are worried about where to get quality supplements, there are many options for you.

If you are looking for multivitamin supplements for overall health and well-being, look for manufacturers that offer vitamins A, C, D, E, K, B-complex, calcium, magnesium, zinc, and iron in their products. These nutrients support many body functions and help live a healthier life [4].

However, if you are a woman looking for prenatal vitamins to support pregnancy, you must choose supplements that contain folic acid, iron, calcium, vitamin D, iodine, and omega-3 fatty acids. Prenatal vitamins are essential for some women, and their deficiency can lead to serious pregnancy complications [5].

For pregnant women seeking a boost in energy, exploring the best vitamins for energy during pregnancy can be a helpful step in maintaining vitality and overall health.

When choosing the brand for your supplements, it is essential to consider the brand reputation and customer reviews of the brand for an informed decision.

The Bottom Line

Care/of was a company that provided personalized vitamins to their customers according to their needs. The customers had to answer a quiz, and supplements were recommended based on that quiz. The brand Care Of reviews were satisfactory, and most customers were happy with their services.

However, the company is no longer in business and has ended the subscription service. They are not offering any products for now, leaving their customers to look for alternate options.

Resources Used

1. Care/of: Important Message to Our Community. (n.d.). Amazon.com. https://www.amazon.com/stores/page/32F1F44E-9610-49B6-B02D-7A098364119B?ingress=2&visitId=99d1e367-32e0-4f71-807b-fdf774f09773&ref_=ast_bln 
2. Ld, S. S. M. R. (2024, February 28). Care/of Review: A Dietitian’s Experience After 30 Days. Healthline. https://www.healthline.com/nutrition/care-of-vitamins#who-is-it-for 
3. Davenport, S. (2022, March 25). Care/of vitamins overview: Pros and cons. https://www.medicalnewstoday.com/articles/care-of-vitamins#what-does-it-offer 
4. Office of Dietary Supplements - Multivitamin/mineral Supplements. (n.d.). https://ods.od.nih.gov/factsheets/MVMS-HealthProfessional/ 
5. Adams, J. B., Kirby, J. K., Sorensen, J. C., Pollard, E. L., & Audhya, T. (2022). Evidence based recommendations for an optimal prenatal supplement for women in the US: vitamins and related nutrients. Maternal health, neonatology and perinatology, 8(1), 4. https://doi.org/10.1186/s40748-022-00139-9 

Frequently Asked Questions

Q: Is Conceive Plus a good vitamin brand?

A: Yes, Conceive Plus is a reputable fertility supplement brand that formulates products specifically designed to support reproductive health. The brand's prenatal and fertility supplements contain clinically-studied ingredients like folate, CoQ10, and inositol, which are recommended by the American Society for Reproductive Medicine (ASRM) for individuals trying to conceive. Unlike generic multivitamins, Conceive Plus products are formulated with the nutritional needs of those pursuing pregnancy in mind, making them a trusted choice among fertility-focused consumers seeking quality and transparency.

Q: What should I look for in a fertility supplement brand?

A: When choosing a fertility supplement brand, look for third-party testing certification, transparent ingredient lists, and clinical evidence supporting the formula. The FDA doesn't regulate supplements as strictly as medications, so brands that voluntarily undergo NSF or USP certification demonstrate higher quality standards. Key ingredients to seek include prenatal-dose folate (400-800 mcg), vitamin D3, CoQ10, and omega-3s—all recommended by fertility specialists. Conceive Plus products meet these criteria and provide clear dosing information, helping you make an informed decision about your reproductive health.

Q: Why did Care of discontinue their vitamin subscription service?

A: Care of discontinued all subscription services on June 17, 2024, and ceased accepting new orders, marking the end of their personalized vitamin model. While the company pioneered the quiz-based, customized supplement approach in the US market, they faced challenges competing with larger supplement brands and shifting consumer preferences toward specialized products like fertility supplements. The discontinuation left many customers searching for alternative supplement providers with similar quality standards and personalized approaches to health.

Q: What's the difference between generic vitamins and fertility-specific supplements?

A: Fertility-specific supplements are formulated with precise doses of ingredients clinically shown to support reproductive health, whereas generic multivitamins often contain lower therapeutic doses and lack fertility-targeted nutrients. Research published in fertility journals indicates that specialized formulations—including inositol, CoQ10, and vitamin D in specific ratios—can meaningfully support ovulation quality and sperm health. Brands like Conceive Plus invest in fertility-specific research and development, ensuring their products address the unique nutritional needs of people trying to conceive, rather than providing one-size-fits-all nutrition.

Q: Are fertility supplements FDA approved?

A: Fertility supplements are classified as dietary supplements, which the FDA regulates differently than pharmaceutical drugs—they don't require FDA approval before being sold. However, FDA regulations do require supplement manufacturers to ensure their products are safe, properly labeled, and contain the ingredients listed on the label. Third-party testing organizations like NSF International verify supplement quality and accuracy, and reputable brands like Conceive Plus often exceed FDA minimum standards by obtaining additional certifications to ensure you're getting a safe, effective product for your fertility journey.